Experience Marketing Technical Specialist
Job Description:
We are seeking an experienced and dynamic individual to join our team as an Experience Marketing Technical Specialist. In this role, you will play a pivotal part in crafting and executing technical aspects of marketing campaigns, ensuring a seamless and engaging user experience. Collaborate with cross-functional teams to implement innovative solutions that drive customer engagement and positively impact our brand.
Location: Pune (preferred)
Responsibilities:
- Oversee technical aspects of marketing campaigns to optimize user experience.
- Collaborate with marketing and development teams to integrate technical requirements.
- Implement and manage marketing technologies, ensuring efficient and effective use.
- Analyze data and metrics to enhance campaign performance and user engagement.
- Troubleshoot and resolve technical issues related to marketing platforms.
- Stay updated on industry trends and emerging technologies in marketing.
- Provide technical expertise for marketing automation and personalization efforts.
- Support the team in optimizing website and landing page functionality for marketing purposes.
Skills & Experience:
- Proven experience in a technical role within the marketing domain.
- Strong understanding of marketing technologies and automation platforms.
- Proficiency in web development languages and tools (HTML, CSS, JavaScript).
- Analytical mindset with the ability to interpret and leverage data for optimization.
- Familiarity with CRM systems and integration with marketing tools.
- Excellent problem-solving and troubleshooting skills.
- Strong communication skills to collaborate effectively with cross-functional teams.
- Ability to adapt to and implement emerging technologies in the marketing space.
Education:
Bachelor’s degree in Marketing, Computer Science, or a related field.