Experience Marketing Technical Specialist

Job Description:

We are seeking an experienced and dynamic individual to join our team as an Experience Marketing Technical Specialist. In this role, you will play a pivotal part in crafting and executing technical aspects of marketing campaigns, ensuring a seamless and engaging user experience. Collaborate with cross-functional teams to implement innovative solutions that drive customer engagement and positively impact our brand.

Location: Pune (preferred)

Responsibilities:

• Oversee technical aspects of marketing campaigns to optimize user experience.
• Collaborate with marketing and development teams to integrate technical requirements.
• Implement and manage marketing technologies, ensuring efficient and effective use.
• Analyze data and metrics to enhance campaign performance and user engagement.
• Troubleshoot and resolve technical issues related to marketing platforms.
• Stay updated on industry trends and emerging technologies in marketing.
• Provide technical expertise for marketing automation and personalization efforts.
• Support the team in optimizing website and landing page functionality for marketing purposes.

Skills & Experience:

• Proven experience in a technical role within the marketing domain.
• Strong understanding of marketing technologies and automation platforms.
• Proficiency in web development languages and tools (HTML, CSS, JavaScript).
• Analytical mindset with the ability to interpret and leverage data for optimization.
• Familiarity with CRM systems and integration with marketing tools.
• Excellent problem-solving and troubleshooting skills.
• Strong communication skills to collaborate effectively with cross-functional teams.
• Ability to adapt to and implement emerging technologies in the marketing space.

Education:

Bachelor’s degree in Marketing, Computer Science, or a related field.